Brand activations.
In the competitive experiential marketing landscape, your creative concepts need flawless execution to deliver the ROI your clients demand.
Star Live partners with leading agencies to transform bold ideas into tangible experiences that captivate audiences and generate measurable results.
When technical complexity threatens to limit your creative vision, we provide the engineering expertise and practical solutions that make the impossible possible.
Activations, engineered for impact.
Fanzone activations.
Immersive fan villages with giant screens, interactive zones and rapidly-deployed Starbox suites that turn match day into an all-day experience.
Starbox.
Premium flat-pack structures scale from compact venues to multi-storey showpieces, installing in days with luxe finishes and brand-ready exteriors, ideal for city centres, festival fields, exhibitions and touring.
Sponsored hospitality.
Branded lounges, suites and terraces that merge premium finishes and VIP sightlines and data-rich engagement for headline sponsors to create the perfect environment for key stakeholders and sponsors.
PR launches & stunts.
Show-stopping pop-ups; from floating pavilions to cantilevered showcases, engineered to generate instant media coverage and social buzz.
Fashion shows.
High-spec showrooms, runway venues and complex installations that build overnight, integrate AV flawlessly and dismantle without trace between city stops. Star Live has worked with specialist agencies to bring the biggest fashion shows to life.
High-street pop-ups.
Modular retail spaces that drop into busy precincts, delivering full fit-out, climate control and eye-catching façades within hours.
Festival & Touring.
Road-ready structures pack down small, move city-to-city and rebuild consistently, keeping brand experiences identical across the tour.
The value in our build approach.
Agency insight.
We align with pitch cycles, sign-off chains and KPIs—keeping every activation on brief, on budget and on time.
Fast build.
Rapidly-deployed structures and adaptable layouts meet tight install windows and absorb last-minute creative changes.
Engineering.
In-house specialists handle calculations, compliance and complex sites early, clearing technical hurdles before they slow you down.
Problem solving.
From cantilevered decks to floating stages, we tackle tough structural and logistical challenges so bold ideas stay bold.
Seamless delivery.
Our team fits into your workflow, coordinating build, fit-out and partner suppliers while you remain client-facing.
Measured impact.
Activations boost dwell time, reach and brand recall—metrics agencies can showcase with confidence.
Ready to transform your next project?
We’re ready to help you create innovative, adaptable spaces that deliver exceptional commercial value.
Frequently asked questions.
What types of brand activations do you typically deliver?
We create a wide range of brand experiences, from pop-up retail environments and product launches to festival activations, touring brand experiences, and record-breaking PR stunts. Our portfolio includes activations for sporting events, cultural festivals, high-street locations, transport hubs, and challenging environments like waterways or beaches.
Do you work directly with brands or only through agencies?
We work with brands and agency partners, providing the technical delivery expertise that complements your creative strategy. This collaborative approach allows agencies to focus on client relationships and creative direction while we handle the complex engineering and production elements.
How quickly can you build a brand activation?
Our modular system can be built within extremely tight timeframes—we’ve successfully delivered complete brand environments in as little as 5 hours at locations like King’s Cross Station. For custom builds, we work backwards from your launch date to create realistic production schedules, but our experienced teams can accommodate compressed timelines when necessary.
What locations can you work with?
We specialise in delivering brand activations in challenging and high-profile locations. Our portfolio includes installations at Trafalgar Square, Wimbledon, King’s Cross Station, and even floating structures on the River Thames. We have extensive experience navigating complex permissions, access restrictions, and regulatory requirements for premium locations throughout the UK and internationally.
How do you manage brand consistency across multiple activation sites?
Our modular systems are designed to maintain consistent brand experiences while adapting to the unique requirements of each location. We develop detailed technical specifications and brand guidelines that ensure quality control across every touchpoint, supported by experienced project managers who oversee each installation.
What sets your brand activations apart from standard promotional structures?
Our engineering expertise and creative problem-solving approach enable us to deliver activations that wouldn’t be possible with conventional methods. We specialise in technically complex solutions like multi-level structures, cantilevered designs, and integrated technology—creating distinctive brand environments that generate greater engagement and stronger ROI for your campaigns.
How do you measure the success of brand activations?
While we focus on the technical delivery of your activation, we work closely with agencies to support their measurement frameworks. Our solutions can incorporate footfall tracking, dwell time analysis, and integrated digital technologies that help quantify engagement. We also provide detailed documentation and photography of installations to support your campaign reporting.
Do you handle all aspects of the activation or just the structural elements?
We offer end-to-end technical delivery, from initial feasibility assessment through to decommissioning. This typically includes structural design, engineering, fabrication, transportation, installation and maintenance. We can also integrate technology, lighting and audio-visual elements where required.
While we don’t provide scenic treatments or branding in-house, we can work with your preferred creative teams or recommend trusted partners. We’re happy to incorporate their work into our delivery and manage their outputs as part of a fully coordinated solution.
We also don’t handle staffing or event management, but we collaborate seamlessly with agencies and their delivery partners to ensure every element of your activation comes together on site.
What sustainability measures do you implement for brand activations?
Our modular system is inherently more sustainable than traditional build methods, with reusable components that significantly reduce waste. For custom builds, we prioritise materials that can be recycled or repurposed and develop decommissioning plans that minimise environmental impact. We’re continuously investing in more sustainable practices throughout our operation.
How do you handle permits and compliance for complex public installations?
Our experienced team manages all technical documentation, including structural calculations, method statements and risk assessments. We have well-established relationships with local authorities across the UK and a strong understanding of location-specific requirements, enabling us to support with the correct permits and approvals.
For more complex installations, we can also provide enhanced documentation and specialist engineering certifications where required.
